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Controlling frames is a very important hypnosis skill to learn and refine because it is extremely powerful. This is one of the most important concepts to grasp and apply to your subject.

In one way to control the frames of various interactions is to take control of the interactions themselves. There are different ways in which you can control and manipulate frames. There are essentially four options you have, to maintain your frame, preframe, reframe and deframe. Of the four framing options maintaining your frame and preframing are the most important and powerful in Conversational Hypnosis.

The first option you want to exercise is maintaining your frame. In order to do so, you will have to be armed with non-reaction. This is to act as if the frame that your subject is suggesting doesn't exist and this in turn will make them raise questions about their frame and put much more value on the one you are suggesting.

By ignoring the fact that their frame is of consideration will cause insecurities in their own frame and reinforce your stance.

Preframing requires more calculation and thought compared to maintaining your frame. If you can assume and imply then frequently your frame will take your word subconsciously, and will be ready to believe your suggestions.

The next technique in framing is the reframe. Shed a positive light on a frame that was being viewed negatively by a person. A context reframe is when you change the context that the frame is placed in.

The final way in which you will control and manipulate frames is by deframing. This is the act of turning the tables on the person who is objecting to your frame. All you have to do is switch roles, and become the challenger. If a challenge is raised to your frame, then instead of trying to explain it, you simply challenge the frame the subject is in.

The only thing you have to be careful about with deframing is to maintain that positive or light attitude, or else you can easily look negative or aggressive, and this will not bode well with your hypnotic subject's trust and comfort with you.